Thong Khon, Minister of Tourism, said the 2014 Chinese passengers, 13 million people have visited the East Asian countries Cambodia still modest compared with neighboring countries. Thong Khon 7.9 million Chinese tourists visited Thailand, Malaysia's 1.4 million people to 1.9 million people, Singapore 1.6 Vietnamese million and 1 million to Indonesia, while the number of Chinese visitors in less-560 335 only.
2015 Chinese tourist arrivals in the country rose to 80 thousand people who stood second in the order of their foreign tourists.
Thong Khon said at a press conference on Monday: the media market in China is not limited tourist products has responded well to the Chinese market, the lack of human resources in the sector, and direct flights from major markets country is limited.
According to the white paper, the Ministry will strengthen the services to facilitate visa procedures for notification via push the use of the Chinese language leaflets mobile Internet programs. Ministry will push for the use of the Chinese currency to improve services on the market stores and modern business center as well as the creation of system recognition on quality food, accommodation, transportation, attracting major shops and entertainment.
Ho Vandy, Chamber of Commerce Adviser said that apart from these strategies, the government should look at the price and shipping services.
He said fares from China to Cambodia is high compared to Bangkok, Vietnam and Malaysia, making tourism package higher. He said: 'air service which is comfortable and good transport service with reasonable price is important in attracting visitors Chinese tourists. If there are more direct flights to Cambodia value lower will be more and more Chinese tourists will come .
Seng management company, Hong Yi Travel Service CO., LTD, which is the main market in Taiwan and China, said that many issues need to be made to Chinese tourist attraction. He cited the tour guide career is one of the many problems and the government should be trained tour guide more and more professional in order to respond to demand.
He said: 'You brought some Chinese guests did not provide a good quality service. While trying to find customers, agents brought some visitors damage the reputation and because of personal interests . Many tourists complain about this problem.
Seng said the transport service is not good roads, urban environment visa pretty bad traffic is also a problem.
He added: 'Our city does not have garbage traffic congestion. Pollution and traffic congestion society listens to put order on the roads, visitors will not want to come back.
615 hotel business in 6 business owned by Chinese investors. 5-star hotel 19 33 4-star rating and 26 3-star restaurants, 1 303 investors owned 7 China Travel has 648, including 33 owned by Chinese investors. LA
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