War is a challenge for SMEs

In convention idolized world 2nd on Saturday in Phnom Penh, participants said the reduced price competition affecting the industry and all this in relation to investment in the future and standard quality.

Speaking in a panel discussion on the challenges for small and medium-sized enterprises (SMEs), Mr. Pascal Ly, deputy director of the office credit Cambodia for SMEs to compete on price strategy is high risk, but they should look to provide solutions to customer demand is strong.

He said: 'When you talk about the solutions you bring not only products, but you will bring brands and services The quality of what you're asking. 'he said:' If you can offer a solution to [facing] then [customers] will not discuss it.



Spiral Peng funders logistics company providing domestic Advanced Glory Logistics (Cambodia) said that price cuts by a company can lead to similar measures by other companies that eventually will affect the profits of each company. he continues: With the discount, I think the company that your competitors will be able to do the same and you will kill industry your.

He said: '[The company] can not profit in the market [prices] are very low, so no one can live. Not just for you but also for the industry as a whole.

Mr. Peng has said that it will be more cautious for the company in discussions on providing clients with good service, rather than indulging in price cuts.

Mr. Connor Chun CEO Koi Café said usually companies that are not registered have a price advantage over companies listed but those big companies can cope disadvantage by increasing their operations.

He added: 'terrorist for food and drinks if you are not registered, you probably do not have more than one branch or two, he said.

He said: 'For us, with many branches we have an economic dimension, so we can sell more products at a lower price. So if they want to compete, we can compete in price as well, because we buy products at low prices and.

Arnaud Darc Thalias Group company director and treasurer operations Cambodian Hotel Association said that while there are important increase of the number of hotels which are currently in the market, many hotels can compete by providing discounted room. he said: I think the hotel industry need to try to compete outside of the room.

He said: 'I try to talk to my colleagues that do not provide additional discounts provide more and better quality services, but keep your value in a certain degree, so that we can continue investment.

He added that prices in the country is very low already and the hotel industry are a danger to themselves only if the industry continued to book rooms at very low prices .LA

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